Entries by Alison Kroulek

Families Around the World 

We probably don’t have to tell you that families around the world come in many different shapes and sizes. No matter where you go or what language you speak, families are important. That’s why so many marketing campaigns and advertisements are centred around family, whether the goal is to sell a product, a service, or an […]

Father’s Day Around The World

At least in the US  and the UK, this Sunday is Father’s Day. It’s a day to celebrate all of the dads in your life. But have you ever wondered where the holiday came from? Or how it’s celebrated in other countries? Here are 10 facts about Father’s Day around the world. Father’s Day wasn’t […]

10 Spanish Language Facts You Might Not Have Known

Spanish is an interesting language with a rich history, and there’s no doubt it’s one of the most important languages for businesses today. Ready to learn more about it? Here are 10 Spanish language facts you might not have known. Spanish has over 405 million native speakers. That makes it the 2nd most commonly spoken […]

The Hyundai KONA: A Translation Fail In 3 Languages 

Naming a product for an international audience is harder than it looks. Exhibit A: the Hyundai KONA. The “subcompact crossover,” released last year in the UK,  introduces a distinctive “rugged” and “funky” design. Unfortunately, however, the name “KONA” has unfortunate sound-alikes and double meanings that make it a translation fail in more than one European […]

7 Intriguing Facts About Interpreters At Weddings

Around the world, everyone is talking about the royal wedding happening this weekend. (Even the people who are talking about how much they don’t care about the royal wedding are still talking about it, right?) It’s quite the international event, and people will watching in many different languages. Interpreters and translators will be working behind […]

5 Mysteries Linguistic Analysis Helped Solve

To a trained ear, the language you use is much more revealing than you might think. Like the Sherlock Holmes of the language world, a linguistic analyst looks for clues in both written and spoken language.  By paying careful attention to aspects of language like word choice, word order, grammar and colloquialisms, linguistic analysis can uncover […]