Last month 200 or so people from all over the localization industry convened in the Gundle Restaurant Budapest to participate in the 5th memoQfest. It was an absolute honour for me to be the keynote presenter. Kilgray have put some photos from the event on their photo stream on their facebook page. And the video summary came out today… great memories of a great time in one of the best cities in the world.
I’m giving a number of presentations/talks over the next few months. I will be touching on various topics relating to my professional interests within the localization industry and outside of it.
I don’t want to give too many spoilers away, so here are some of the key points from each. I do hope to see you and look forward to discussing the finer points.
The Business Side
I’m at the TTT Conference in Bled, Slovenia on the 23rd/24th October. I’m off at 9am on the 24th.
I’ll be looking at the wonderful world of localization and giving my perspective of it from the business side. I’ll be showing some tools and methodologies that I use to help me to build a sustainable competitive advantage and create demonstrable value to our client’s operations. From this perspective both LSP owners and translators will be able to gain an insight into what we do in ‘management’ and hopefully allow them to increase the value of their services.
I’ll cover some basic business principles in marketing, finance, leadership and hopefully show you how to keep your sanity.
I’m Also looking forward to seeing the beautiful city of Bled, its been on the list for a long time.
Agile Project Management
Building on the popular GALA webinar on the same topic I’ll be presenting at the tcworld conference 2014. It’s on the 11th, 12th and 13th of November at the International Congress Center (ICS) Messe Stuttgart.
Agile breaks a big project down into a series of small development tasks (called ‘sprints’). Teams then work on these sprints. They deliver tangible results and feedback to the rest of the team. Its innovative by nature and all areas of the project have a ‘seat at the table’ at all the main stages of the process, it should be particularly interesting to localization/translation companies.
We use it to great success here for software and retail localization projects. I have a great case study about a popular retail client in the UK where we managed to scale up quickly and translate their entire food product catalogue (thousands of own brand products), including artwork and legal review.
My own personal take is that project directors have forgotten about the essence of Agile Project Management and its fast paced throughput is often blamed for burning out good project managers. I address this by taking it back to the original manifesto and apply the same philosophy to the project as was intended when the movement started. This puts people ahead of process and puts a much larger emphasis on good leadership and emotional intelligence.
Britain Means Business
On the 19th and 20th of November at the ExCeL London we’ll be exhibiting the company to around 3,000 entrepreneurs looking to expand their business aboard. As part of this I’ll be talking about how to take your business overseas and what a decent translation company can do to help you along the journey. It’s being launched in partnership with the Digital Marketing Show and we’re hoping for a busy time.
For part of the event’s marketing the organisers interviewed me. They asked who my favourite British entrepreuer is, I said Richard Branson. Why? because he builds space rockets.
The T10+ Show
It’s a large event (25,000) and celebrates some of the best British businesses around today. It really is an honour to talk at this event. We’ll be part of the T10+ exhibition, that’s for businesses with revenues of over £10M. Our stand is W204 (opposite the global business event).
I’ll be talking at this event as well. It’ll be on the topic of international growth and understanding your (new) international consumers. A professional translation service has some way to go to help to remove the language barriers but that’s not all, the people you choose to partner with must understand the demographics and forces acting on new businesses in the new regions.
I’ll have a few in the calendar for next year as well… more details will follow nearer the time. I do hope we get to have a talk/beer/coffee.
“Keep Calm and Regex” was presented by Angela Madrid at memoQ fest 2016 on 20th May. The main goal of the talk was to present regular expressions in a friendly way and encourage the audience to try their hand at using them.
We have produced a complete a guide to using Regex with memoQ which you can download or view below.
I will be presenting at EliaND in Riga (Latvia) later on this month.
The topic I’ve chosen to talk about is ‘Running a Growing Company’. It builds on the topic I spoke about at memoQfest last year and consolidates a lot of my learnings from the Business Growth Program (at Cranfield Uni), Growth Accelerator, the last 18 months being a CEO and as far back as my own MBA.
Just putting the finishing touches to my slides together now. Here’s a quick look. Yes I am still using Greiner’s Curve (because its awesome and explains exactly the issues we face in growing LSPs). I do have some new models you’ve not seen.
My slot is 10.30 > 11.40 on the 24th April. Hope to see you there.
K International are proud to be part of one of the largest business shows in Europe, comprising of The Business Show 2014, Going Global and the T10+, for companies with a turnover of £10 million pounds or more. Hosted in the historic Olympia exhibition centre, the event is set to draw in thousands of visitors looking to accelerate growth and develop their businesses.
As an industry leader in the field of business translation, K International is perfectly placed to assist both SMEs and large corporations leverage language to drive international growth. Being able to communicate effectively is a vital factor in building relationships with your audience, wherever they are, so talking their language must be a priority when developing a successful international enterprise. K International provides a broad spectrum of language services specifically geared towards assisting the business sector in this regard.
Our partners include Marks & Spencer, Tesco, eBay, Amazon, Topps Cards and numerous departments within UK Government, to name just a few. If you too appreciate the value of being able to communicate and engage with your customers on their terms, our team are on hand to provide just what you need to deploy a successful, business focused, language strategy.
For more information you can visit us at the T10+ exhibition on stand W204 where our team will be able to discuss your requirements and answer any questions you may have.
In addition, our CEO, Richard Brooks is presenting in the Strategy Seminar hall at 13:15 on Friday the 28th. He will cover a number of subjects including creating an effective global communication strategy to help maximise ROI.
“As your venture grows the likelihood will increase that you’ll do business in overseas regions. Understanding consumers in these areas and effective communication must be top of your list of objectives. Making your products world ready is a process which has profound implications for the entire content supply chain. I will take you through the process of creating an effective global communication strategy to help maximise ROI on a global scale.”
You can also arrange a meeting at our stand W204 during the T10+ Expo
Thank you to everyone who attended the presentation. The Q&A session afterwards was outstanding. We hope it helped you to take your business to new heights and new places.
The slide deck is now available on slideshare. Have also embedded it below.
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