Business Guide Archives

Translating Your Food Supplement Packaging

Published On - December 20, 2019

Surinder Singh Business Guide, Inside Track, Labelling, Retail InformationTags: Food, Food Packaging

Translating Your Food Supplement Packaging

Are you are a manufacturer of dietary supplements, functional drinks, or any other food with added health benefits? Congratulations- the whole world is now your potential marketplace. Over the last few years, health-conscious consumers have fallen out of love with the idea of “dieting” and start...

Published On - December 11, 2017

Agnieszka Animucka Business Guide, Inside TrackTags: AB034, Business, Business Guide, Export Guide, UK Export Guide

Export Guide to Belgium

Translation and localisation support plays a major role in a successful export strategy so K International is producing a number of country-specific export guides to provide your business with some helpful information. You can read the introduction and view other guides as they become available righ...

5 Examples of Powerful Global Branding in Action

Published On - December 21, 2015

Agnieszka Animucka Business Guide, Inside Track, Marketing, TranscreationTags: Apple, Business

5 Examples of Powerful Global Branding in Action

In the 1980s, only a handful of brands, such as Coca Cola and IBM, ruled the global stage. However, as the internet continues to lower the barriers to entering new markets, an increasing number of companies are able to achieve this level of influence. Today, building a global brand requires a lot mo...

International Expansion 5 Lessons You Can Learn From the World's Biggest Businesses

Published On - November 26, 2015

Richard Brooks Business, Business Guide, Guides & Tips, Inside TrackTags: Business

International Expansion: 5 Lessons You Can Learn From the World’s Biggest Businesses

Sometimes it can seem like the world is smaller than ever – that we live in a global village where international borders mean little. However, when it comes to international business expansion, the importance of cultural differences cannot be underestimated. Indeed, many businesses have found out ...

The Multi Lingual Digital World Why You Need to Translate Your Site

Published On - November 2, 2015

Richard Brooks Business Guide, Guides & Tips

The Multi-Lingual Digital World: Why You Need to Translate Your Site

Image by Pixabay The internet is an incredibly powerful tool for businesses. Since it first became available to the public in the late 1980s, it’s transformed the commercial landscape, allowing companies to easily market their products to consumers all over the world. However, while the internet s...

Published On - September 23, 2015

Agnieszka Animucka Business Guide, Guides & Tips, Inside TrackTags: AB034

Experts on International Expansion

Once you’ve established a successful business, it’s natural to want to expand into different markets. Particularly as nearly all of the world’s biggest companies – from Tesco to Google – operate on an international scale. Much the same as setting up a business in the first place, successfu...

5 WAYS TO GIVE YOUR CONTENT INTERNATIONAL APPEAL

Published On - August 4, 2015

Agnieszka Animucka Business Guide, Guides & Tips, Inside Track, Website LocalisationTags: International Business, website translation

5 Ways to Give Your Digital Content International Appeal

Over the past 20 years, e-commerce sales have skyrocketed. And this unstoppable growth looks set to continue, with Bigcommerce predicting that worldwide B2C e-commerce revenues will reach $2 trillion in 2015. The message for businesses is clear – the internet offers brands huge opportunities to re...

Published On - June 30, 2015

Agnieszka Animucka Business Guide, Guides & Tips, Inside Track, Website LocalisationTags: Guide, Marketing, website translation

5 Essential Website Localisation Tips

Digital globalisation has dramatically lowered the barriers to entering new markets. But creating a successful multi-lingual site is far more complex than you might think. Visit the regional versions of the McDonald’s website and the pages you see will have numerous differences – and not just in...

Culture Guide for Businesses Expanding Internationally

Published On - June 8, 2015

Richard Brooks Business Guide, Culture, Guides & Tips, Inside Track, Language BlogTags: Business, Guide, Marketing

Culture Guide for International Business

...

Published On - March 31, 2015

Richard Brooks Business Guide, Culture, Inside TrackTags: Business Guide, localisation

Guide for Small Businesses Expanding Internationally

Expanding internationally is often seen as the Holy Grail for successful businesses. After all, from Amazon to Ikea, virtually all of the biggest companies in the world operate on a global level. Potential benefits include increased revenue, sustainable long-term growth and a wider range of customer...