Category Archives: Guides & Tips

International Expansion 5 Lessons You Can Learn From the World's Biggest Businesses

International Expansion: 5 Lessons You Can Learn From the World’s Biggest Businesses

Sometimes it can seem like the world is smaller than ever – that we live in a global village where international borders mean little. However, when it comes to international business expansion, the importance of cultural differences cannot be underestimated. Indeed, many businesses have found out ...
Read More
5 WAYS TO GIVE YOUR CONTENT INTERNATIONAL APPEAL

5 Ways to Give Your Digital Content International Appeal

Over the past 20 years, e-commerce sales have skyrocketed. And this unstoppable growth looks set to continue, with Bigcommerce predicting that worldwide B2C e-commerce revenues will reach $2 trillion in 2015. The message for businesses is clear – the internet offers brands huge opportunities to re...
Read More

5 Essential Website Localisation Tips

Digital globalisation has dramatically lowered the barriers to entering new markets. But creating a successful multi-lingual site is far more complex than you might think. Visit the regional versions of the McDonald’s website and the pages you see will have numerous differences – and not just in...
Read More