Website Localisation Archives

The common history of 3 internet symbols

Published On - September 29, 2017

Richard Brooks Language Blog, Website Localisation

The Multilingual History of 3 Common Internet Symbols

The online world has a vocabulary all its own. And it’s not all words, either. But while we think of “hashtags” and “likes” as modern English inventions, they go back much further. In fact, these Internet symbols are much older than the Internet, and they weren’t ...

Website Localization How 3 Multinational Businesses Customize Their Websites for Global Appeal

Published On - June 27, 2017

Surinder Singh Language Blog, Website LocalisationTags: localisation, Website

Website Localization: 3 Multinational Websites Customised for Global Appeal

Ready to localize your website? There’s more to it than just translating words from one language to another. To appeal to audiences around the world, your site must appeal to their preferences . . . and while we like to think good design is universal, there’s usually a cultural component...

6 TRUTHS ABOUT MULTILINGUAL CUSTOMER SERVICE

Published On - November 2, 2016

Mary Ravenna Language Blog, Website LocalisationTags: International Business, website translation

6 Truths About Multilingual Customer Service You Need to Know

When it comes to customer service, is one language enough? More and more often, the answer is “no.” You have to be able to communicate with your customers, even if they don’t speak English. That said, each organisation has unique multilingual customer service needs and capabilities...

Published On - April 13, 2016

Gemma Brackenbury Language Blog, Website LocalisationTags: Arabic, localisation

4 Localisation Strategy Secrets

Mawdoo3.com has gone from “just an idea” to the top Arabic-language website in the world in only six year’s time. But what are the secrets of the site’s success? Are there lessons that can help your own organisation design a killer localisation strategy? In 2010, two medical ...

Translate Your Website 50 Resources to Connect With A Global Audience

Published On - February 24, 2016

Alicja Brady Language Blog, Website LocalisationTags: localisation, Translation, Website

Translate Your Website: 50 Resources to Connect With A Global Audience

Want to translate your website? There’s more to it than meets the eye. Translating the text word-for-word might seem simple. But it’s often more challenging than it looks…and it’s often not enough. To truly connect with your customers, your site must take into account their c...

5 WAYS TO GIVE YOUR CONTENT INTERNATIONAL APPEAL

Published On - August 4, 2015

Agnieszka Animucka Business Guide, Guides & Tips, Inside Track, Website LocalisationTags: International Business, website translation

5 Ways to Give Your Digital Content International Appeal

Over the past 20 years, e-commerce sales have skyrocketed. And this unstoppable growth looks set to continue, with Bigcommerce predicting that worldwide B2C e-commerce revenues will reach $2 trillion in 2015. The message for businesses is clear – the internet offers brands huge opportunities to re...

Published On - June 30, 2015

Agnieszka Animucka Business Guide, Guides & Tips, Inside Track, Website LocalisationTags: Guide, Marketing, website translation

5 Essential Website Localisation Tips

Digital globalisation has dramatically lowered the barriers to entering new markets. But creating a successful multi-lingual site is far more complex than you might think. Visit the regional versions of the McDonald’s website and the pages you see will have numerous differences – and not just in...

Translation Infographic Helping you Sell On-line

Published On - February 11, 2014

Gemma Brackenbury Inside Track, Website LocalisationTags: Infographic, localisation, Social media, Translation

Translation Infographic: Helping you Sell On-line

Translation is typically one of the last things businesses think of when marketing their products. But what cannot be overstated is how gigantically important it is if you want to market and sell that same product abroad. Here’s a translation infographic containing a few facts and figures abou...

Published On - June 20, 2011

Gemma Brackenbury Language Blog, Website LocalisationTags: Translation, Website

Customers Want Website Translated

Last month, Eurobarometer released a study that examined how Europeans react to foreign-language content on the Internet. The results were clear: if you do business online and have an international clientele, translating your website could help you attract customers and may even increase sales. Engl...