The Language Blog

How to Find Coronavirus Information In Different Languages

Published On - March 25, 2020

K International Medical TranslationTags: coronavirus, COVID-19, public health

How to Find Coronavirus Information in Different Languages

COVID-19, the disease caused by the novel coronavirus, is now officially a worldwide pandemic. Accurate, accessible information is our best weapon against this illness. Translation has the potential to make lifesaving information available to more people, but poor-quality translation can lead to...

Published On - March 17, 2020

Gemma Brackenbury Website Localisation

6 Great Examples of Multilingual Websites

When you enter a new international market as a business, you’re undoubtedly going to have to translate your website materials so that your message is understood within that unique region. However, many companies make the mistake of merely translating content from English to the local language, whe...

Published On - March 11, 2020

Agnieszka Animucka Guides & Tips, Inside Track, Website LocalisationTags: international, localisation, Marketing, website translation

How to Translate your Website

So you want to translate your website? With the widespread introduction of easy to use CMS’s like WordPress using the power of thousands of WordPress Plugins, it’s never been simpler to create a website. As a by-product of this, it’s never been more competitive. That’s competition for visito...

Website Translation Mistakes 8 Common Errors You Need to Fix Now

Published On - March 6, 2020

Agnieszka Animucka Language Blog, Website LocalisationTags: website translation

Website Translation Mistakes: 8 Common Errors You Need to Fix Now

When it comes to website translation, there are plenty of resources out there for the DIY crowd. And yet, translating your website is trickier than it appears, and a poorly translated website does no favours for your brand or your business. Is your multilingual site not performing as well as you&...

Published On - March 5, 2020

Richard Brooks Language BlogTags: website translation

How to Win at Multilingual SEO in 2020

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Published On - January 15, 2020

Surinder Singh Inside Track, LabellingTags: Packaging Translation

Background to Sports Food Labelling Regulations

Back in 2014, an ad campaign by Lucozade was very eloquently entitled “Lucozade Sport vs Water.” In the video, two groups of athletes compete in an endurance running test on a treadmill. One group drinks water. The other drinks Lucozade. Eventually, the “water only” athletes give up one by ...

Connected Packaging: The Next Big Thing?

Published On - January 9, 2020

Surinder Singh Inside Track, Labelling, Retail InformationTags: Food Packaging, packaging, Retail

Connected Packaging: The Next Big Thing?

The increasingly complex challenges faced by today’s retail industry have been well documented of late – challenges which are often compounded when exporting. Brands and retailers need to address rapidly changing consumer behaviours and expectations, as well as respond to the pressures of sp...

Export Packaging: Does Yours Tick All the Boxes?

Published On - January 8, 2020

Mary Ravenna Inside Track, Labelling, Retail InformationTags: Business, Food Packaging, packaging, Retail

Export Packaging: Does Yours Tick All the Boxes?

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Could Poor Label Translation Hurt Your Sales?

Published On - January 7, 2020

Agnieszka Animucka LabellingTags: poor label translation

Could Poor Label Translation Hurt Your Sales?

As global market opportunities continue to increase in part due to the growth trend in emerging markets, companies continue to benefit from investing in global reach and product exports. As well as adhering to packaging quality control regulations, which are often not clearly defined in developing ...

Translating Your Food Supplement Packaging

Published On - December 20, 2019

Surinder Singh Business Guide, Inside Track, Labelling, Retail InformationTags: Food, Food Packaging

Translating Your Food Supplement Packaging

Are you are a manufacturer of dietary supplements, functional drinks, or any other food with added health benefits? Congratulations- the whole world is now your potential marketplace. Over the last few years, health-conscious consumers have fallen out of love with the idea of “dieting” and start...