Android Market

Google’s Android Market Isn’t Speaking Customers’ Language

When designing a website, users generally prefer it when everything “just works.” Unfortunately, when it comes to translation, trying to guess their needs can backfire if you don’t guess correctly.

That’s a lesson that Web behemoth Google is learning the hard way.  Google just unveiled its new Android Market website last week, hoping to entice customers with Android phones to purchase more apps with an improved shopping experience. Read more