Translation Archives | Page 4 of 9

Published On - March 19, 2013

Richard Brooks Inside TrackTags: English, Holiday, Japan, Translation, Travel

A Gaijin in Tokyo

In our last article, Alison noted how lazy we Brits are when it comes to getting a handle on the native language when preparing to travel abroad. From my own experience, I’ve seen just how extensive this can be and I’m guilty as charged. In both 2011 and 2012, I travelled to Tokyo for a [&he...

Published On - February 14, 2013

Richard Brooks Inside TrackTags: Translation

Ponglish: Diary of a Pole

Eight years ago I arrived in the UK with my fellow countrymen: rocket scientists, brain surgeons, state attorneys, film directors and hairdressers. They let us flow out of the plane and spread all over the country. Back home, in Poland, I grew up watching Mr. Bean, listening to Brit Rock and thinkin...

Published On - October 18, 2012

Richard Brooks Language BlogTags: Gangnam, Lyrics, Music, Translation

Gangnam Style Translated into English

We know you wanted us to… so here’s the English translation for Gangnam Style. Enjoy! Oppa is Gangnam style Gangnam style A girl who is warm and humanly during the day A classy girl who know how to enjoy the freedom of a cup of coffee A girl whose heart gets hotter when night comes [&h...

Published On - September 25, 2012

Richard Brooks Language Blog, Retail InformationTags: Language, Retail, Translation, Website

Translating Fast Fashion

We recently developed a solution for a very large European retailer to help them to localise/translate all of their packaging for their dynamic range of clothing. The challenge in this space is to provide translation that is ‘on trend’, error-free and makes the best use of all the previously tra...

Published On - March 13, 2012

Richard Brooks Language BlogTags: Translation

New Languages Take Tweets in Another Direction

Twitter added four new language options to its translation repertoire last week: Arabic, Farsi, Hebrew and Urdu. Like the other languages that the popular online messaging service has been translated into, the task was crowdsourced to volunteers via Twitter’s translation center, allowing it to...

Published On - December 7, 2011

Richard Brooks Language BlogTags: Language, Languages, Translation, Translation Errors

A Bounty on Engrish

Visitors to South Korea, take note. The Korea Tourism Organization (KTO) has set a bounty on the awkward, low-quality translations known as “Engrish.” These malapropisms are a prime source of amusement for tourists abroad in Asian countries (see The Top 10 Asian English Translation Failures for ...

Published On - November 29, 2011

Richard Brooks Language BlogTags: Language, Translation

Brand Name In China

Thinking of moving your business to China? A word to the wise: hire a skilled translator! As a recent article in the New York Times points out, translating a business name into Chinese requires much more than Google Translate; you also need a deep understanding of the nuances of Chinese culture to a...

Published On - September 15, 2011

Richard Brooks Language BlogTags: Language, Translation

Translating Honeybees

By now, many scientists are willing to accept that intelligent animals like dolphins may have languages of their own. But what about honeybees? They couldn’t possibly have their own language, could they? After all, they’re just bugs! Not so fast, say scientists from the University of Dundee in S...

Published On - September 14, 2011

Richard Brooks Language BlogTags: Facebook, Language, Social media, Translation

Facebook Translates Comments

Facebook already connects hundreds of millions of users around the globe, and the site itself has been translated into more than 70 different languages. Now, it looks like the popular website may take its efforts to break down language barriers between users to another level by offering automatic tr...

Language BlogTags: Language, Translation