HELPING YOU REACH INTERNATIONAL MARKETS
Today’s economy is global. Companies of all sizes are establishing themselves in foreign markets giving them a competitive advantage.
We understand the challenges you face when expanding your global reach.
Talk to us today about your project.
Helping you to Internationalise your Business
Our internationalisation services are specially designed to help you enter new markets equipped with the knowledge and resources to become a success.
We know that when you are looking to grow your business on an international scale, there are a number of things you must take into consideration before you are able to reap the benefits of global expansion. Whether you are a small start-up looking for global growth or an international company entering new markets, our services are specially designed to help you with every aspect of expansion.
From supporting your marketing efforts with transcreation and international marketing communications, to preparing your products with product concept testing, validation and packaging compliance; think of our dedicated team as your in-house language department.
We can help you with your internationalisation efforts.
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What is internationalisation?
There are a number of services that fall under the internationalisation umbrella: transcreation, international copywriting and packaging compliance just to name a few. We have developed a suite of perfectly fit language services covering the three main aspects of internationalisation.
the actions or process of making your business international.
“Our company’s internationalisation efforts have really paid off.”
We offer translation and interpreting services in over 250 languages so that you can communicate with ease in your target market. Whether you need document translation or on-site interpreting, we have you covered.
We can ensure that your international packaging is compliant with local rules and regulations. You can have peace of mind that when using our services your products are not recalled or stopped at the border.
We adapt your campaigns and messaging so that it still has the same overall emotional impact in your target market as it does at home, taking into account the cultural and linguistic implications for the target audience.
Grow and Expand
Whether you want support with just one area of internationalisation, or the full package, get in touch to see how we can help you talk with the world. If you want to learn more about a particular service, take a look at our dedicated internationalisation service pages.
Transcreation is the process of adapting content to a new target audience, changing elements of the material and messaging as needed to keep the same overall emotional impact. This relates to not only translating the words, but mainly to ensuring that your brand resonates with your target audience.
Our country experts can help you navigate the business culture of the country you are looking to enter. We can provide you with country reports, guides, workshops and even business language classes, everything you need to know to form strong, long-lasting relationships with your international customers and partners.
You may have a completely new product or service specifically designed for your target market. In these situations, we can create the original copy ensuring it resonates with your target audience. From marketing content to pack copy, our team of international copywriters are on hand to deal with all copywriting requirements.
Rather than translating your communications word for word, it is important to ensure that your communication resonates with your new target markets, appealing to buyers and users the same way it does at home. Our marketing team are equipped with the cultural and linguistic expertise to deliver your international marketing communications.
There is also the question of whether your offer is right for your target market, or whether there are other competing offers in the area. We can provide you with information on target audience perceptions of your offer or brand, and benchmark how your concept marks against competition in the area. A thorough product concept testing process increases the probability of success.
It is not enough to just translate your packaging for your target market. Our compliance and translation experts can ensure your international food packaging is accurate, easy to understand and fully compliant with local legal requirements. We work with your ingredients list, providing desktop publishing support to produce labels or over-stickers to ensure your customers are fully informed.
Customers who Trust us
Internationalisation services deliver results for global brands
HELPING YOU TALK
WITH THE WORLD
Benefits for our Valued Customers
Dedicated Account Management
Your internationalisation project is handled by one of our dedicated account managers. This means you always have someone knowledgeable and up to speed to answer any questions you may have throughout the duration of your projects.
Over 30 Years
The experience K International have gained in the field of internationalisation means we not only understand what clients want to achieve, but also how to deliver it in such a way that the client can remain confident and calm throughout the whole process.
Quality and Security
All projects are treated with the utmost levels of confidentiality, all our staff are at least CTC-level security cleared. We are accredited by the British Standards Institution and Alcumus ISOQAR, holding ISO 9001:2015 quality control and ISO 27001:2013 data security standards.
Internationalisation Stories from our Blog
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“K International’s workflow allows seamless processing of our artwork and instruction manuals. The team are a pleasure to work with and are always on the front foot with innovations.
I look forward to continuing our strategic partnership with K International.”
Project Lead at Tesco
“The team at K International are very knowledgeable, dedicated and enthusiastic. A big factor in working with K is that not only can they help you translate, but also, you have the peace of mind that the output is legally compliant.”
Founder, PIP Organic
“We are very satisfied with the service we receive from K International. Consistently excellent quality with quick turnaround times. Special thanks to the exceptional project management team, who are always a pleasure to work with.”
Project team within the Home Office
“After working with K International on several projects, we always receive a friendly and professional service with an impressively quick turnaround time. I would highly recommend their team!”
Brand Manager at Glorious Foods